{"id":45062,"date":"2025-06-04T06:41:00","date_gmt":"2025-06-04T03:11:00","guid":{"rendered":"https:\/\/izaco.ir\/?p=45062"},"modified":"2025-06-02T08:33:47","modified_gmt":"2025-06-02T05:03:47","slug":"narrative-marketing","status":"publish","type":"post","link":"https:\/\/izaco.ir\/en\/narrative-marketing\/","title":{"rendered":"\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc \u0686\u06cc\u0633\u062a \u061f[+\u0631\u0648\u0634 \u0647\u0627 \u0648 \u0646\u0645\u0648\u0646\u0647 \u0647\u0627\u06cc \u0645\u0648\u0641\u0642 Narrative Marketing]"},"content":{"rendered":"\n

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\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc \u061b \u0627\u0646\u0642\u0644\u0627\u0628\u06cc \u062f\u0631 \u0646\u062d\u0648\u06c0 \u0628\u0631\u0642\u0631\u0627\u0631\u06cc \u0627\u0631\u062a\u0628\u0627\u0637 \u0628\u0627 \u0627\u0646\u0633\u0627\u0646\u200c\u0647\u0627 \u0627\u0633\u062a. \u0627\u0646\u0642\u0644\u0627\u0628\u06cc \u06a9\u0647 \u0627\u0632 \u0632\u0628\u0627\u0646 \u0641\u0631\u0648\u0634 \u0648 \u06a9\u0633\u0628 \u0648\u06a9\u0627\u0631 \u0628\u0647 \u0632\u0628\u0627\u0646 \u0639\u0634\u0642 \u062a\u063a\u06cc\u06cc\u0631 \u067e\u06cc\u062f\u0627 \u06a9\u0631\u062f\u0647 \u0627\u0633\u062a.<\/p>\n\n\n\n

\u062f\u0631 \u0627\u06cc\u0646 \u0631\u0627\u0647\u0646\u0645\u0627\u06cc \u062c\u0627\u0645\u0639\u060c \u0642\u0635\u062f \u062f\u0627\u0631\u06cc\u0645 \u0634\u0645\u0627 \u0631\u0627 \u0628\u0627 \u0627\u0633\u0631\u0627\u0631 \u0627\u06cc\u0646 \u0634\u06a9\u0644 \u0627\u0632 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0622\u0634\u0646\u0627 \u06a9\u0646\u06cc\u0645 :<\/p>\n\n\n\n

\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc \u0686\u06cc\u0633\u062a\u061f<\/h2>\n\n\n\n

\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc \u06cc\u0627 Narrative marketing \u0631\u0648\u06cc\u06a9\u0631\u062f\u06cc \u062a\u062d\u0648\u0644 \u0645\u062d\u0648\u0631 \u0627\u0633\u062a \u06a9\u0647 \u0627\u0635\u0648\u0644  \u06a9\u0644\u0627\u0633\u06cc\u06a9 \u062f\u0627\u0633\u062a\u0627\u0646\u200c \u0633\u0631\u0627\u06cc\u06cc \u0631\u0627 \u0628\u0627 \u062a\u06a9\u0646\u06cc\u06a9\u200c\u0647\u0627\u06cc \u0645\u062f\u0631\u0646 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u062a\u0631\u06a9\u06cc\u0628  \u06a9\u0631\u062f\u0647 \u0627\u0633\u062a \u062a\u0627 \u067e\u06cc\u0648\u0646\u062f\u06cc \u0639\u0627\u0637\u0641\u06cc \u0648 \u0645\u0627\u0646\u062f\u06af\u0627\u0631 \u0628\u06cc\u0646 \u0628\u0631\u0646\u062f \u0648 \u0645\u062e\u0627\u0637\u0628 \u0628\u0631\u0642\u0631\u0627\u0631 \u0633\u0627\u0632\u062f.<\/p>\n\n\n\n

\u0628\u0631\u062e\u0644\u0627\u0641 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0633\u0646\u062a\u06cc \u06a9\u0647 \u0631\u0648\u06cc \u0648\u06cc\u0698\u06af\u06cc\u200c\u0647\u0627\u06cc \u0645\u062d\u0635\u0648\u0644 \u062a\u0645\u0631\u06a9\u0632 \u062f\u0627\u0631\u062f\u060c \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc \u062a\u062c\u0631\u0628\u0647\u060c \u0627\u062d\u0633\u0627\u0633 \u0648 \u0627\u0631\u0632\u0634 \u0631\u0627 \u0645\u0648\u0631\u062f \u062a\u0627\u06a9\u06cc\u062f \u0642\u0631\u0627\u0631 \u0645\u06cc \u200c\u062f\u0647\u062f.<\/p>\n\n\n\n

\u0634\u0627\u06cc\u062f \u0628\u067e\u0631\u0633\u06cc\u062f \u0686\u0631\u0627 \u062f\u0627\u0633\u062a\u0627\u0646\u200c\u0647\u0627 \u0627\u06cc\u0646 \u200c\u0642\u062f\u0631 \u0642\u062f\u0631\u062a\u0645\u0646\u062f \u0647\u0633\u062a\u0646\u062f\u061f \u062c\u0648\u0627\u0628 \u062f\u0631 \u0633\u0627\u062e\u062a\u0627\u0631 \u0628\u06cc\u0648\u0644\u0648\u0698\u06cc\u06a9\u06cc \u0645\u063a\u0632 \u0645\u0627 \u0646\u0647\u0641\u062a\u0647 \u0627\u0633\u062a.<\/p>\n\n\n\n

<\/p>\n\n\n\n

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<\/p>\n\n\n\n

 \u0639\u0644\u0645 \u067e\u0634\u062a \u0642\u062f\u0631\u062a \u062f\u0627\u0633\u062a\u0627\u0646 \u200c\u06af\u0648\u06cc\u06cc<\/h6>\n\n\n\n

\u0627\u0632 \u0632\u0645\u0627\u0646\u200c \u0647\u0627\u06cc \u06a9\u0647\u0646\u060c \u0627\u0646\u0633\u0627\u0646\u200c\u0647\u0627 \u0627\u0637\u0631\u0627\u0641 \u0622\u062a\u0634 \u062c\u0645\u0639 \u0645\u06cc\u200c \u0634\u062f\u0646\u062f \u0648 \u062f\u0627\u0633\u062a\u0627\u0646 \u0645\u06cc \u200c\u06af\u0641\u062a\u0646\u062f. \u0627\u06cc\u0646 \u0698\u0646 \u062f\u0627\u0633\u062a\u0627\u0646 \u200c\u062f\u0648\u0633\u062a\u06cc \u0647\u0646\u0648\u0632 \u062f\u0631 DNA \u0645\u0627 \u0632\u0646\u062f\u0647 \u0627\u0633\u062a \u0648 \u062f\u0631 \u0639\u0635\u0631 \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644\u060c \u0634\u06a9\u0644 \u062c\u062f\u06cc\u062f\u06cc \u0628\u0647 \u062e\u0648\u062f \u06af\u0631\u0641\u062a\u0647 \u0627\u0633\u062a.<\/p>\n\n\n\n

\u062f\u0627\u0646\u0634\u0645\u0646\u062f\u0627\u0646 \u062f\u0631\u06cc\u0627\u0641\u062a\u0647\u200c \u0627\u0646\u062f \u0648\u0642\u062a\u06cc \u062f\u0627\u0633\u062a\u0627\u0646\u06cc \u0645\u06cc \u200c\u0634\u0646\u0648\u06cc\u0645\u060c \u0646\u0648\u0631\u0648\u0646\u200c\u0647\u0627\u06cc \u0622\u06cc\u0646\u0647 \u200c\u0627\u06cc (Mirror Neurons) \u0641\u0639\u0627\u0644 \u0645\u06cc \u200c\u0634\u0648\u0646\u062f. \u0627\u06cc\u0646 \u06cc\u0639\u0646\u06cc \u0645\u063a\u0632 \u0645\u0627 \u062a\u062c\u0631\u0628\u06c0 \u0642\u0647\u0631\u0645\u0627\u0646 \u062f\u0627\u0633\u062a\u0627\u0646 \u0631\u0627 \u0645\u062b\u0644 \u062a\u062c\u0631\u0628\u06c0 \u062e\u0648\u062f\u0634 \u062f\u0631\u06a9 \u0645\u06cc\u200c\u06a9\u0646\u062f!<\/p>\n\n\n\n

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<\/p>\n\n\n\n

 \u0642\u062f\u0631\u062a \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc : \u0686\u0647\u0627\u0631 \u062f\u0627\u0633\u062a\u0627\u0646 \u0645\u0627\u0646\u062f\u06af\u0627\u0631 \u0628\u0631\u0646\u062f\u0647\u0627\u06cc \u062c\u0647\u0627\u0646\u06cc<\/h3>\n\n\n\n

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 \u06f1. \u062c\u0627\u0646\u0627 \u0648\u0627\u062a\u0631: \u0631\u0648\u0627\u06cc\u062a \u0639\u0634\u0642 \u0628\u06cc\u200c \u0645\u0631\u0632<\/h6>\n\n\n\n

\u06a9\u0645\u067e\u06cc\u0646 “\u0628\u0627\u0644\u200c\u0647\u0627\u06cc \u0639\u0634\u0642” \u0628\u0631\u0646\u062f \u0622\u0628 \u0645\u0639\u062f\u0646\u06cc \u062c\u0627\u0646\u0627 (Jana Water)\u060c \u0646\u0645\u0648\u0646\u0647\u200c \u0627\u06cc \u062f\u0631\u062e\u0634\u0627\u0646 \u0627\u0632 \u0628\u0647\u0631\u0647 \u200c\u06af\u06cc\u0631\u06cc \u0627\u0632 \u062f\u0627\u0633\u062a\u0627\u0646\u06cc \u0648\u0627\u0642\u0639\u06cc \u0648 \u0639\u0627\u0637\u0641\u06cc \u0627\u0633\u062a. \u0627\u06cc\u0646 \u06a9\u0645\u067e\u06cc\u0646\u060c \u0631\u0648\u0627\u06cc\u062a \u0632\u0646\u062f\u06af\u06cc \u062f\u0648 \u0644\u06a9 \u200c\u0644\u06a9  “\u0645\u0627\u0644\u0646\u0627” \u0648 “\u06a9\u0644\u0647\u200c \u067e\u062a\u0627\u0646” \u0631\u0627 \u0628\u0647 \u062a\u0635\u0648\u06cc\u0631 \u0645\u06cc \u200c\u06a9\u0634\u062f.<\/p>\n\n\n\n

\u0645\u0627\u0644\u0646\u0627 \u0628\u0647\u200c \u062f\u0644\u06cc\u0644 \u0622\u0633\u06cc\u0628\u200c \u062f\u06cc\u062f\u06af\u06cc \u0628\u0627\u0644\u060c \u0642\u0627\u062f\u0631 \u0628\u0647 \u0645\u0647\u0627\u062c\u0631\u062a \u0646\u06cc\u0633\u062a\u060c \u0627\u0645\u0627 \u06a9\u0644\u0647 \u200c\u067e\u062a\u0627\u0646 \u0647\u0631 \u0633\u0627\u0644 \u0628\u0627 \u0622\u0645\u062f\u0646 \u0628\u0647\u0627\u0631\u060c \u0645\u0633\u0627\u0641\u062a \u0637\u0648\u0644\u0627\u0646\u06cc \u0627\u0632 \u0622\u0641\u0631\u06cc\u0642\u0627 \u062a\u0627 \u06a9\u0631\u0648\u0627\u0633\u06cc \u0631\u0627 \u0645\u06cc \u200c\u067e\u06cc\u0645\u0627\u06cc\u062f \u062a\u0627 \u0628\u0647 \u0622\u0634\u06cc\u0627\u0646\u0647 \u062e\u0648\u062f \u0633\u0631\u06cc \u0628\u0632\u0646\u062f.<\/p>\n\n\n\n

\u0622\u0646\u0686\u0647 \u0627\u06cc\u0646 \u0631\u0648\u0627\u06cc\u062a \u0631\u0627 \u062a\u0623\u062b\u06cc\u0631\u06af\u0630\u0627\u0631\u062a\u0631 \u0645\u06cc \u200c\u06a9\u0646\u062f\u060c \u0645\u0631\u0627\u0642\u0628\u062a \u06cc\u06a9 \u0645\u0631\u062f \u0645\u062d\u0644\u06cc \u0627\u0632 \u0645\u0627\u0644\u0646\u0627 \u062f\u0631 \u0632\u0645\u0633\u062a\u0627\u0646 \u0648 \u062a\u0628\u062f\u06cc\u0644 \u0634\u062f\u0646 \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0627\u0644\u0627\u0646\u0647 \u06a9\u0644\u0647\u200c \u067e\u062a\u0627\u0646 \u0628\u0647 \u0631\u0648\u06cc\u062f\u0627\u062f\u06cc \u0639\u0645\u0648\u0645\u06cc \u062f\u0631 \u0634\u0647\u0631 \u0632\u0627\u06af\u0631\u0628 \u0627\u0633\u062a . \u062f\u0627\u0633\u062a\u0627\u0646\u06cc \u0648\u0627\u0642\u0639\u06cc \u06a9\u0647 \u0628\u0647 \u0646\u0645\u0627\u062f \u0648\u0641\u0627\u062f\u0627\u0631\u06cc \u0648 \u0639\u0634\u0642 \u0628\u06cc \u200c\u0642\u06cc\u062f \u0648 \u0634\u0631\u0637 \u0628\u062f\u0644 \u0634\u062f\u0647 \u0627\u0633\u062a.<\/p>\n\n\n\n

\u062c\u0627\u0646\u0627 \u0648\u0627\u062a\u0631 \u0628\u0627 \u0627\u06cc\u0646 \u0631\u0648\u0627\u06cc\u062a\u060c \u0627\u0631\u0632\u0634\u200c\u0647\u0627\u06cc \u0628\u0646\u06cc\u0627\u062f\u06cc\u0646 \u062e\u0648\u062f \u0631\u0627 \u0628\u062f\u0648\u0646 \u0627\u0634\u0627\u0631\u0647 \u0645\u0633\u062a\u0642\u06cc\u0645 \u0628\u0647 \u0645\u062d\u0635\u0648\u0644 \u0645\u0646\u062a\u0642\u0644 \u0645\u06cc \u200c\u06a9\u0646\u062f: \u062e\u0644\u0648\u0635\u060c \u067e\u0627\u06cc\u062f\u0627\u0631\u06cc\u060c \u0648 \u067e\u06cc\u0648\u0646\u062f\u06cc \u0639\u0645\u06cc\u0642 \u0628\u0627 \u0637\u0628\u06cc\u0639\u062a \u0648 \u0639\u0648\u0627\u0637\u0641 \u0627\u0646\u0633\u0627\u0646\u06cc.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n

<\/p>\n\n\n\n

 \u06f2. \u0645\u0631\u0633\u062f\u0633 \u0628\u0646\u0632: \u0634\u0647\u0627\u0645\u062a \u0648 \u0627\u0639\u062a\u0645\u0627\u062f<\/h6>\n\n\n\n

\u0645\u0631\u0633\u062f\u0633 \u0628\u0646\u0632 \u062f\u0631 \u062a\u0628\u0644\u06cc\u063a\u06cc \u0633\u06cc\u0646\u0645\u0627\u06cc\u06cc\u060c \u062f\u0627\u0633\u062a\u0627\u0646 \u06a9\u0645\u062a\u0631 \u0634\u0646\u06cc\u062f\u0647\u200c \u0634\u062f\u0647 \u0627\u0645\u0627 \u062a\u0623\u062b\u06cc\u0631\u06af\u0630\u0627\u0631 “\u0628\u0631\u062a\u0627 \u0628\u0646\u0632” \u0631\u0627 \u0631\u0648\u0627\u06cc\u062a \u0645\u06cc \u200c\u06a9\u0646\u062f. \u0632\u0646\u06cc \u06a9\u0647 \u062f\u0631 \u0633\u0627\u0644 \u06f1\u06f8\u06f8\u06f8\u060c \u0628\u062f\u0648\u0646 \u0627\u0637\u0644\u0627\u0639 \u0647\u0645\u0633\u0631\u0634 \u06a9\u0627\u0631\u0644 \u0628\u0646\u0632\u060c \u0627\u0648\u0644\u06cc\u0646 \u0633\u0641\u0631 \u0637\u0648\u0644\u0627\u0646\u06cc \u062c\u0627\u062f\u0647\u200c \u0627\u06cc \u062a\u0627\u0631\u06cc\u062e \u0628\u0627 \u062e\u0648\u062f\u0631\u0648 \u0631\u0627 \u0627\u0646\u062c\u0627\u0645 \u062f\u0627\u062f \u062a\u0627 \u0628\u0647 \u0627\u062e\u062a\u0631\u0627\u0639 \u0627\u0648 \u0627\u0639\u062a\u0628\u0627\u0631 \u0628\u0628\u062e\u0634\u062f \u0648 \u0645\u0648\u0627\u0646\u0639 \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u0648 \u0641\u0646\u06cc \u0631\u0627 \u06a9\u0647 \u062c\u0644\u0648\u06cc \u062a\u0648\u0633\u0639\u0647 \u062e\u0648\u062f\u0631\u0648 \u0631\u0627 \u06af\u0631\u0641\u062a\u0647 \u0628\u0648\u062f\u060c \u0627\u0632 \u0633\u0631 \u0631\u0627\u0647 \u0628\u0631\u062f\u0627\u0631\u062f.<\/p>\n\n\n\n

\u0627\u06cc\u0646 \u0631\u0648\u0627\u06cc\u062a \u06a9\u0647 \u0628\u0627 \u0638\u0631\u0627\u0641\u062a \u0648 \u062c\u0632\u0626\u06cc\u0627\u062a \u062a\u0627\u0631\u06cc\u062e\u06cc \u0628\u0647 \u062a\u0635\u0648\u06cc\u0631 \u06a9\u0634\u06cc\u062f\u0647 \u0634\u062f\u0647\u060c \u0646\u0647 \u062a\u0646\u0647\u0627 \u0628\u062e\u0634\u06cc \u0627\u0632 \u062a\u0627\u0631\u06cc\u062e\u0686\u0647 \u0648\u0627\u0642\u0639\u06cc \u0628\u0631\u0646\u062f \u0631\u0627 \u0628\u0627\u0632\u06af\u0648 \u0645\u06cc \u200c\u06a9\u0646\u062f\u060c \u0628\u0644\u06a9\u0647 \u0634\u062e\u0635\u06cc\u062a \u0648 \u0627\u0631\u0632\u0634\u200c\u0647\u0627\u06cc \u0622\u0646 \u0631\u0627 \u062f\u0631 \u0642\u0627\u0644\u0628\u06cc \u0627\u0646\u0633\u0627\u0646\u06cc \u0648 \u0627\u0644\u0647\u0627\u0645 \u200c\u0628\u062e\u0634 \u0627\u0631\u0627\u0626\u0647 \u0645\u06cc\u200c \u062f\u0647\u062f.<\/p>\n\n\n\n

\u0645\u0631\u0633\u062f\u0633 \u0628\u0646\u0632 \u0628\u0627 \u0627\u06cc\u0646 \u0631\u0648\u0627\u06cc\u062a\u060c \u062e\u0648\u062f \u0631\u0627 \u0646\u0647 \u0641\u0642\u0637 \u0633\u0627\u0632\u0646\u062f\u0647 \u062e\u0648\u062f\u0631\u0648\u0647\u0627\u06cc \u0644\u0648\u06a9\u0633\u060c \u0628\u0644\u06a9\u0647 \u0628\u0631\u0646\u062f\u06cc \u067e\u06cc\u0634\u06af\u0627\u0645 \u0648 \u0645\u062a\u06a9\u06cc \u0628\u0631 \u0634\u0647\u0627\u0645\u062a\u060c \u0646\u0648\u0622\u0648\u0631\u06cc \u0648 \u063a\u0644\u0628\u0647 \u0628\u0631 \u0645\u0648\u0627\u0646\u0639 \u0645\u0639\u0631\u0641\u06cc \u0645\u06cc\u200c \u06a9\u0646\u062f.<\/p>\n\n\n\n

\u0627\u06cc\u0646 \u0631\u0648\u0627\u06cc\u062a \u0647\u0645\u0686\u0646\u06cc\u0646 \u0628\u0631 \u0646\u0642\u0634 \u062a\u0623\u062b\u06cc\u0631\u06af\u0630\u0627\u0631 \u0632\u0646\u0627\u0646 \u062f\u0631 \u0634\u06a9\u0644\u200c \u06af\u06cc\u0631\u06cc \u0628\u0631\u0646\u062f \u062a\u0623\u06a9\u06cc\u062f \u0645\u06cc\u200c \u06a9\u0646\u062f . \u0631\u0648\u06cc\u06a9\u0631\u062f\u06cc \u06a9\u0647 \u0628\u0627 \u0627\u0631\u0632\u0634\u200c\u0647\u0627\u06cc \u0627\u0645\u0631\u0648\u0632\u06cc \u0645\u062e\u0627\u0637\u0628\u0627\u0646 \u0647\u0645\u0631\u0627\u0633\u062a\u0627\u0633\u062a.<\/p>\n\n\n\n

<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n

<\/p>\n\n\n\n

 \u06f3. \u0646\u0627\u06cc\u06a9\u06cc: \u0628\u0627\u0632\u062a\u0639\u0631\u06cc\u0641 \u0647\u0648\u06cc\u062a \u0632\u0646\u0627\u0646\u0647<\/h6>\n\n\n\n

\u06a9\u0645\u067e\u06cc\u0646 “\u062f\u062e\u062a\u0631\u0627\u0646 \u0627\u0632 \u0686\u0647 \u0633\u0627\u062e\u062a\u0647 \u0634\u062f\u0647\u200c\u0627\u0646\u062f\u061f” \u0646\u0627\u06cc\u06a9\u06cc\u060c \u0646\u0645\u0648\u0646\u0647\u200c \u0627\u06cc \u0647\u0648\u0634\u0645\u0646\u062f\u0627\u0646\u0647 \u0627\u0632 \u0628\u0627\u0632\u062a\u0639\u0631\u06cc\u0641 \u0631\u0648\u0627\u06cc\u062a\u200c\u0647\u0627\u06cc \u0633\u0646\u062a\u06cc \u0627\u0633\u062a. \u062f\u0631 \u0627\u06cc\u0646 \u062a\u0628\u0644\u06cc\u063a\u060c \u062f\u062e\u062a\u0631\u0628\u0686\u0647\u200c\u0627\u06cc \u0631\u0648\u06cc \u0635\u062d\u0646\u0647 \u0634\u0639\u0631\u06cc \u0627\u0632 \u0641\u0648\u0644\u06a9 \u0647\u0627\u06cc \u06a9\u0634\u0648\u0631 \u0631\u0648\u0633\u06cc\u0647 \u062f\u0631\u0628\u0627\u0631\u0647 \u062f\u062e\u062a\u0631\u0627\u0646 \u0631\u0627 \u0645\u06cc \u200c\u062e\u0648\u0627\u0646\u062f . \u0634\u0639\u0631\u06cc  \u06a9\u0647 \u0633\u0631\u0634\u0627\u0631 \u0627\u0632 \u06a9\u0644\u06cc\u0634\u0647\u200c\u0647\u0627\u06cc \u0645\u062d\u062f\u0648\u062f \u06a9\u0646\u0646\u062f\u0647 \u062f\u0631\u0628\u0627\u0631\u0647 \u062f\u062e\u062a\u0631\u0627\u0646 \u062f\u0631 \u0632\u0645\u0627\u0646 \u0647\u0627\u06cc \u0642\u062f\u06cc\u0645 \u0628\u0648\u062f\u0647 \u0627\u0633\u062a.<\/p>\n\n\n\n

\u0627\u0645\u0627 \u0628\u0627 \u062f\u06cc\u062f\u0646 \u0632\u0646\u06cc \u0648\u0631\u0632\u0634\u06a9\u0627\u0631\u060c \u062a\u0641\u06a9\u0631\u06cc \u062f\u0631 \u0627\u0648 \u0634\u06a9\u0644 \u0645\u06cc \u200c\u06af\u06cc\u0631\u062f \u0648 \u0634\u0639\u0631 \u0631\u0627 \u0628\u0647 \u0631\u0648\u0627\u06cc\u062a\u06cc \u0642\u062f\u0631\u062a\u0645\u0646\u062f \u0627\u0632 \u0627\u0641\u062a\u062e\u0627\u0631\u0627\u062a\u060c \u062a\u0648\u0627\u0646\u0645\u0646\u062f\u06cc\u200c\u0647\u0627 \u0648 \u0627\u0633\u062a\u0642\u0644\u0627\u0644 \u062f\u062e\u062a\u0631\u0627\u0646 \u062a\u063a\u06cc\u06cc\u0631 \u0645\u06cc \u200c\u062f\u0647\u062f. \u0627\u06cc\u0646 \u062f\u06af\u0631\u06af\u0648\u0646\u06cc \u0631\u0648\u0627\u06cc\u062a\u060c \u0628\u0647 \u0634\u06a9\u0644\u06cc \u0646\u0645\u0627\u062f\u06cc\u0646\u060c \u062a\u062d\u0648\u0644 \u0641\u0631\u0647\u0646\u06af\u06cc \u0645\u0648\u0631\u062f \u0646\u0638\u0631 \u0646\u0627\u06cc\u06a9\u06cc \u0631\u0627 \u0628\u0647 \u062a\u0635\u0648\u06cc\u0631 \u0645\u06cc \u200c\u06a9\u0634\u062f.<\/p>\n\n\n\n

\u0646\u0627\u06cc\u06a9\u06cc \u0628\u0627 \u0627\u06cc\u0646 \u0631\u0648\u0627\u06cc\u062a\u060c \u062a\u0639\u0647\u062f \u062e\u0648\u062f \u0631\u0627 \u0628\u0647 \u062a\u0648\u0627\u0646\u0645\u0646\u062f \u0633\u0627\u0632\u06cc \u0632\u0646\u0627\u0646\u060c \u0634\u06a9\u0633\u062a\u0646 \u0642\u0627\u0644\u0628\u200c\u0647\u0627\u06cc \u0645\u062d\u062f\u0648\u062f\u06a9\u0646\u0646\u062f\u0647 \u062c\u0646\u0633\u06cc\u062a\u06cc \u0648 \u0627\u0644\u0647\u0627\u0645 \u200c\u0628\u062e\u0634\u06cc \u0628\u0647 \u0646\u0633\u0644 \u062c\u062f\u06cc\u062f \u0631\u0627 \u0646\u0634\u0627\u0646 \u0645\u06cc\u200c \u062f\u0647\u062f. \u0627\u06cc\u0646 \u06a9\u0645\u067e\u06cc\u0646  \u0628\u0631\u0646\u062f \u0631\u0627 \u0628\u0647 \u0639\u0627\u0645\u0644 \u062a\u063a\u06cc\u06cc\u0631 \u0627\u062c\u062a\u0645\u0627\u0639\u06cc \u062a\u0628\u062f\u06cc\u0644 \u0645\u06cc\u200c \u06a9\u0646\u062f . \u0631\u0648\u06cc\u06a9\u0631\u062f\u06cc \u06a9\u0647 \u0628\u0627 \u0627\u0631\u0632\u0634\u200c\u0647\u0627\u06cc \u0641\u0632\u0627\u06cc\u0646\u062f\u0647 \u0628\u0631\u0627\u0628\u0631\u06cc \u062c\u0646\u0633\u06cc\u062a\u06cc \u062f\u0631 \u062c\u0648\u0627\u0645\u0639 \u0645\u0639\u0627\u0635\u0631 \u0647\u0645\u0633\u0648 \u0627\u0633\u062a.<\/p>\n\n\n\n

<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

<\/p>\n\n\n\n

 \u06f4. \u0645\u06a9 \u200c\u062f\u0648\u0646\u0627\u0644\u062f\u0632: \u0628\u0627\u0632\u06af\u0634\u062a \u0628\u0647 \u0627\u0631\u0632\u0634\u200c\u0647\u0627\u06cc \u0627\u0635\u06cc\u0644<\/h6>\n\n\n\n

\u06a9\u0645\u067e\u06cc\u0646 “\u0641\u0647\u0631\u0633\u062a \u0622\u0631\u0632\u0648\u0647\u0627” \u0645\u06a9 \u200c\u062f\u0648\u0646\u0627\u0644\u062f\u0632 \u0628\u0631\u06cc\u062a\u0627\u0646\u06cc\u0627 \u0628\u0631\u0627\u06cc \u06a9\u0631\u06cc\u0633\u0645\u0633\u060c \u062f\u0627\u0633\u062a\u0627\u0646\u06cc \u0633\u0627\u062f\u0647 \u0627\u0645\u0627 \u0639\u0645\u06cc\u0642 \u0631\u0627 \u0631\u0648\u0627\u06cc\u062a \u0645\u06cc \u200c\u06a9\u0646\u062f. \u067e\u0633\u0631\u0628\u0686\u0647 \u200c\u0627\u06cc \u0641\u0647\u0631\u0633\u062a\u06cc \u0628\u0644\u0646\u062f\u0628\u0627\u0644\u0627 \u0627\u0632 \u0647\u062f\u0627\u06cc\u0627\u06cc \u0645\u0648\u0631\u062f \u0646\u0638\u0631\u0634 \u0628\u0631\u0627\u06cc \u06a9\u0631\u06cc\u0633\u0645\u0633 \u062a\u0647\u06cc\u0647 \u0645\u06cc \u200c\u06a9\u0646\u062f\u060c \u0627\u0645\u0627 \u0627\u06cc\u0646 \u0641\u0647\u0631\u0633\u062a \u062f\u0631 \u0628\u0627\u062f \u0627\u0632 \u062f\u0633\u062a \u0645\u06cc\u200c \u0631\u0648\u062f.\u062f\u0631 \u067e\u0627\u06cc\u0627\u0646\u060c \u062a\u0646\u0647\u0627 \u0686\u06cc\u0632\u06cc \u06a9\u0647 \u0627\u0632 \u0641\u0647\u0631\u0633\u062a \u0628\u0627\u0642\u06cc \u0645\u06cc\u200c \u0645\u0627\u0646\u062f\u060c \u0646\u0642\u0627\u0634\u06cc \u06a9\u0648\u0686\u06a9\u06cc \u0627\u0632 \u062e\u0627\u0646\u0648\u0627\u062f\u0647 \u0627\u0648\u0633\u062a.<\/p>\n\n\n\n

\u0627\u06cc\u0646 \u0631\u0648\u0627\u06cc\u062a \u062f\u0631 \u0639\u06cc\u0646 \u0633\u0627\u062f\u06af\u06cc\u060c \u067e\u06cc\u0648\u0646\u062f\u06cc \u0639\u0645\u06cc\u0642 \u0628\u0627 \u0627\u0631\u0632\u0634\u200c\u0647\u0627\u06cc \u062c\u0647\u0627\u0646\u200c \u0634\u0645\u0648\u0644 \u062e\u0627\u0646\u0648\u0627\u062f\u0647 \u0628\u0631\u0642\u0631\u0627\u0631 \u0645\u06cc \u200c\u06a9\u0646\u062f \u0648 \u0641\u0636\u0627\u06cc\u06cc \u0639\u0627\u0637\u0641\u06cc \u0645\u06cc\u200c\u0622\u0641\u0631\u06cc\u0646\u062f \u06a9\u0647 \u0628\u0627 \u0632\u0631\u0642 \u0648 \u0628\u0631\u0642 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0645\u0639\u0645\u0648\u0644 \u0641\u0635\u0644 \u062a\u0639\u0637\u06cc\u0644\u0627\u062a \u0645\u062a\u0641\u0627\u0648\u062a \u0627\u0633\u062a.<\/p>\n\n\n\n

\u0645\u06a9 \u200c\u062f\u0648\u0646\u0627\u0644\u062f\u0632 \u0628\u0627 \u0627\u06cc\u0646 \u0631\u0648\u0627\u06cc\u062a\u060c \u0631\u0633\u062a\u0648\u0631\u0627\u0646 \u0647\u0627\u06cc \u062e\u0648\u062f \u0631\u0627 \u0641\u0636\u0627\u06cc\u06cc \u0628\u0631\u0627\u06cc \u062a\u062c\u0631\u0628\u0647\u200c\u0647\u0627\u06cc \u062e\u0627\u0646\u0648\u0627\u062f\u06af\u06cc \u0648 \u0644\u062d\u0638\u0627\u062a \u0635\u0645\u06cc\u0645\u06cc \u0645\u0639\u0631\u0641\u06cc \u0645\u06cc \u200c\u06a9\u0646\u062f. \u062f\u0631 \u062f\u0646\u06cc\u0627\u06cc \u0645\u0635\u0631\u0641 \u200c\u06af\u0631\u0627\u06cc\u06cc \u0648 \u062a\u062c\u0645\u0644 \u200c\u06af\u0631\u0627\u06cc\u06cc\u060c \u0627\u06cc\u0646 \u0628\u0631\u0646\u062f \u0628\u0631 \u0633\u0627\u062f\u0647 \u200c\u062a\u0631\u06cc\u0646 \u0627\u0645\u0627 \u0627\u0631\u0632\u0634\u0645\u0646\u062f\u062a\u0631\u06cc\u0646 \u062f\u0627\u0631\u0627\u06cc\u06cc \u06cc\u0639\u0646\u06cc \u0628\u0648\u062f\u0646 \u062f\u0631 \u06a9\u0646\u0627\u0631 \u0639\u0632\u06cc\u0632\u0627\u0646  \u062a\u0623\u06a9\u06cc\u062f \u0645\u06cc \u200c\u06a9\u0646\u062f.<\/p>\n\n\n\n

<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

<\/p>\n\n\n\n

\u0627\u06cc\u0646 \u0686\u0647\u0627\u0631 \u0646\u0645\u0648\u0646\u0647 \u0645\u0648\u0641\u0642\u060c \u0627\u0635\u0648\u0644 \u0645\u0634\u062a\u0631\u06a9\u06cc \u0631\u0627 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc \u0622\u0634\u06a9\u0627\u0631 \u0645\u06cc \u200c\u0633\u0627\u0632\u0646\u062f:<\/p>\n\n\n\n

1. \u0627\u0635\u0627\u0644\u062a \u0648 \u0635\u062f\u0627\u0642\u062a: <\/strong>\u0647\u0631 \u0686\u0647\u0627\u0631 \u06a9\u0645\u067e\u06cc\u0646 \u0628\u0631 \u0631\u0648\u0627\u06cc\u062a\u200c\u0647\u0627\u06cc\u06cc \u0627\u0635\u06cc\u0644\u060c \u0628\u0627\u0648\u0631\u067e\u0630\u06cc\u0631 \u0648 \u0639\u0645\u06cc\u0642\u0627\u064b \u0627\u0646\u0633\u0627\u0646\u06cc \u062a\u06a9\u06cc\u0647 \u062f\u0627\u0631\u0646\u062f.<\/p>\n\n\n\n

2. \u067e\u06cc\u0648\u0646\u062f \u0639\u0627\u0637\u0641\u06cc \u0641\u0631\u0627\u06af\u06cc\u0631: <\/strong>\u0627\u062d\u0633\u0627\u0633\u0627\u062a\u06cc \u062c\u0647\u0627\u0646 \u200c\u0634\u0645\u0648\u0644 \u0645\u0627\u0646\u0646\u062f \u0639\u0634\u0642\u060c \u0634\u0647\u0627\u0645\u062a\u060c \u0627\u0645\u06cc\u062f \u0648 \u0645\u0641\u0647\u0648\u0645 \u062e\u0627\u0646\u0648\u0627\u062f\u0647\u060c \u0645\u062e\u0627\u0637\u0628\u0627\u0646 \u0631\u0627 \u0641\u0631\u0627\u062a\u0631 \u0627\u0632 \u0645\u0631\u0632\u0647\u0627\u06cc \u0641\u0631\u0647\u0646\u06af\u06cc \u062f\u0631\u06af\u06cc\u0631 \u0645\u06cc\u200c \u06a9\u0646\u062f.<\/p>\n\n\n\n

3. \u0641\u0631\u0627\u062a\u0631 \u0627\u0632 \u0645\u062d\u0635\u0648\u0644: <\/strong>\u0647\u06cc\u0686\u200c\u06a9\u062f\u0627\u0645 \u0627\u0632 \u0627\u06cc\u0646 \u0631\u0648\u0627\u06cc\u062a\u200c\u0647\u0627 \u0645\u0633\u062a\u0642\u06cc\u0645\u0627\u064b \u0628\u0631 \u0645\u062d\u0635\u0648\u0644 \u062a\u0645\u0631\u06a9\u0632 \u0646\u0645\u06cc \u200c\u06a9\u0646\u0646\u062f\u060c \u0628\u0644\u06a9\u0647 \u0627\u0631\u0632\u0634\u200c\u0647\u0627 \u0648 \u0647\u0648\u06cc\u062a \u0628\u0631\u0646\u062f \u0631\u0627 \u0628\u0647 \u062a\u0635\u0648\u06cc\u0631 \u0645\u06cc \u200c\u06a9\u0634\u0646\u062f.<\/p>\n\n\n\n

4. \u0647\u0645\u0631\u0627\u0633\u062a\u0627\u06cc\u06cc \u0628\u0627 \u0627\u0631\u0632\u0634\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc: <\/strong>\u0627\u06cc\u0646 \u06a9\u0645\u067e\u06cc\u0646\u200c\u0647\u0627 \u0628\u0627 \u0627\u0631\u0632\u0634\u200c\u0647\u0627\u06cc \u062f\u0631 \u062d\u0627\u0644 \u062a\u062d\u0648\u0644 \u062c\u0627\u0645\u0639\u0647  (\u0645\u0627\u0646\u0646\u062f \u0628\u0631\u0627\u0628\u0631\u06cc \u062c\u0646\u0633\u06cc\u062a\u06cc \u06cc\u0627 \u062d\u0641\u0638 \u0645\u062d\u06cc\u0637 \u0632\u06cc\u0633\u062a) \u0647\u0645\u06af\u0627\u0645 \u0647\u0633\u062a\u0646\u062f.<\/p>\n\n\n\n

5. \u0631\u0648\u0627\u06cc\u062a \u0686\u0646\u062f\u0644\u0627\u06cc\u0647: <\/strong>\u0647\u0631 \u062f\u0627\u0633\u062a\u0627\u0646\u060c \u0639\u0644\u06cc\u0631\u063a\u0645 \u0633\u0627\u062f\u06af\u06cc \u0638\u0627\u0647\u0631\u06cc\u060c \u0644\u0627\u06cc\u0647\u200c\u0647\u0627\u06cc \u0645\u0639\u0646\u0627\u06cc\u06cc \u0645\u062a\u0639\u062f\u062f\u06cc \u062f\u0627\u0631\u062f \u06a9\u0647 \u0645\u062e\u0627\u0637\u0628 \u0631\u0627 \u0628\u0647 \u062a\u0623\u0645\u0644 \u0648 \u0647\u0645\u0631\u0627\u0647\u06cc \u0639\u0645\u06cc\u0642 \u200c\u062a\u0631 \u062f\u0639\u0648\u062a \u0645\u06cc\u200c \u06a9\u0646\u062f.<\/p>\n\n\n\n

\u062f\u0631 \u0639\u0635\u0631 \u0627\u0634\u0628\u0627\u0639 \u0627\u0637\u0644\u0627\u0639\u0627\u062a\u06cc \u0648 \u06a9\u0627\u0647\u0634 \u0627\u062b\u0631\u0628\u062e\u0634\u06cc \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0633\u0646\u062a\u06cc\u060c \u0627\u06cc\u0646 \u0646\u0645\u0648\u0646\u0647\u200c\u0647\u0627 \u0646\u0634\u0627\u0646 \u0645\u06cc \u200c\u062f\u0647\u0646\u062f \u06a9\u0647 \u0686\u06af\u0648\u0646\u0647 \u0631\u0648\u0627\u06cc\u062a \u200c\u0647\u0627\u06cc \u0642\u062f\u0631\u062a\u0645\u0646\u062f \u0645\u06cc \u200c\u062a\u0648\u0627\u0646\u0646\u062f \u0645\u062e\u0627\u0637\u0628 \u0631\u0627 \u0628\u0627 \u0628\u0631\u0646\u062f \u0647\u0645\u0631\u0627\u0647 \u0633\u0627\u0632\u0646\u062f.<\/p>\n\n\n\n

 \u0645\u0632\u0627\u06cc\u0627\u06cc \u0634\u06af\u0641\u062a \u200c\u0627\u0646\u06af\u06cc\u0632 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc<\/h3>\n\n\n\n

\u062d\u0627\u0644\u0627 \u06a9\u0647 \u0628\u0647 \u0642\u062f\u0631\u062a\u0645\u0646\u062f \u0628\u0648\u062f\u0646 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc \u067e\u06cc \u0628\u0631\u062f\u0647 \u0627\u06cc\u0645 \u0628\u06cc\u0627\u06cc\u06cc\u062f \u0628\u06cc\u0634\u062a\u0631 \u0628\u0627 \u0645\u0632\u0627\u06cc\u0627\u06cc \u0627\u06cc\u0646 \u0634\u06a9\u0644 \u0627\u0632 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0622\u0634\u0646\u0627 \u0634\u0648\u06cc\u0645:<\/p>\n\n\n\n

 \u06f1. \u0627\u0641\u0632\u0627\u06cc\u0634 \u0686\u0634\u0645\u06af\u06cc\u0631 \u0645\u0634\u0627\u0631\u06a9\u062a \u0645\u062e\u0627\u0637\u0628<\/h6>\n\n\n\n

\u062f\u0627\u0633\u062a\u0627\u0646\u200c\u0647\u0627\u06cc \u062e\u0648\u0628 \u0646\u0631\u062e \u062a\u0639\u0627\u0645\u0644 \u0631\u0627 \u062a\u0627 \u06f3\u06f0\u06f0\u066a \u0627\u0641\u0632\u0627\u06cc\u0634 \u0645\u06cc \u200c\u062f\u0647\u0646\u062f. \u0645\u0631\u062f\u0645 \u062f\u0648\u0633\u062a \u062f\u0627\u0631\u0646\u062f \u062f\u0631 \u062f\u0627\u0633\u062a\u0627\u0646 \u0634\u0631\u06a9\u062a \u06a9\u0646\u0646\u062f\u060c \u0646\u0647 \u0627\u06cc\u0646\u06a9\u0647 \u0641\u0642\u0637 \u062a\u0645\u0627\u0634\u0627\u0686\u06cc \u0628\u0627\u0634\u0646\u062f.<\/p>\n\n\n\n

\u0646\u0645\u0648\u0646\u06c0 \u0639\u0645\u0644\u06cc: \u06a9\u0645\u067e\u06cc\u0646 ShareaCoke \u06a9\u0648\u06a9\u0627\u06a9\u0648\u0644\u0627 \u06a9\u0647 \u0646\u0627\u0645\u200c\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0631\u0648\u06cc \u0628\u0637\u0631\u06cc\u200c\u0647\u0627 \u0645\u06cc\u200c \u0646\u0648\u0634\u062a\u060c \u062f\u0631 \u0648\u0627\u0642\u0639 \u0647\u0631 \u0645\u0634\u062a\u0631\u06cc \u0631\u0627 \u0642\u0647\u0631\u0645\u0627\u0646 \u062f\u0627\u0633\u062a\u0627\u0646 \u06a9\u0648\u0686\u06a9 \u062e\u0648\u062f\u0634 \u0645\u06cc \u200c\u06a9\u0631\u062f.<\/p>\n\n\n\n

 \u06f2. \u0627\u06cc\u062c\u0627\u062f \u0648\u0641\u0627\u062f\u0627\u0631\u06cc \u0628\u0644\u0646\u062f\u0645\u062f\u062a<\/h6>\n\n\n\n

\u0628\u0631\u0646\u062f\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u062f\u0627\u0633\u062a\u0627\u0646\u06cc \u0642\u0648\u06cc \u062f\u0627\u0631\u0646\u062f\u060c \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u0634\u0627\u0646 \u06f6 \u0628\u0631\u0627\u0628\u0631 \u0648\u0641\u0627\u062f\u0627\u0631\u062a\u0631 \u0645\u06cc \u0634\u0648\u0646\u062f. \u0632\u06cc\u0631\u0627 \u0645\u0631\u062f\u0645 \u0628\u0647 \u062f\u0627\u0633\u062a\u0627\u0646\u200c\u0647\u0627 \u0648\u0641\u0627\u062f\u0627\u0631 \u0645\u06cc\u200c \u0645\u0627\u0646\u0646\u062f\u060c \u0646\u0647 \u0645\u062d\u0635\u0648\u0644\u0627\u062a.<\/p>\n\n\n\n

 \u06f3. \u062a\u0645\u0627\u06cc\u0632 \u0648\u0627\u0642\u0639\u06cc \u0627\u0632 \u0631\u0642\u0628\u0627<\/h6>\n\n\n\n

\u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc \u06a9\u0647 \u0647\u0645\u0647 \u0686\u06cc\u0632 \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u06a9\u067e\u06cc \u0628\u0631\u062f\u0627\u0631\u06cc \u0634\u0648\u062f\u060c \u062f\u0627\u0633\u062a\u0627\u0646 \u0634\u0645\u0627 \u0645\u0646\u062d\u0635\u0631 \u0628\u0647 \u200c\u0641\u0631\u062f \u0628\u0627\u0642\u06cc \u0645\u06cc \u0645\u0627\u0646\u062f. \u0647\u06cc\u0686 \u200c\u06a9\u0633 \u0646\u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u062f \u062a\u0627\u0631\u06cc\u062e\u0686\u0647\u060c \u062a\u062c\u0631\u0628\u06cc\u0627\u062a \u0648 \u0686\u0634\u0645\u200c\u0627\u0646\u062f\u0627\u0632 \u0634\u0645\u0627 \u0631\u0627 \u06a9\u067e\u06cc \u06a9\u0646\u062f.<\/p>\n\n\n\n

 \u06f4. \u06a9\u0627\u0647\u0634 \u0647\u0632\u06cc\u0646\u06c0 \u062c\u0630\u0628 \u0645\u0634\u062a\u0631\u06cc<\/a><\/h6>\n\n\n\n

\u0645\u062d\u062a\u0648\u0627\u06cc \u062f\u0627\u0633\u062a\u0627\u0646\u06cc \u06f6\u06f2% \u0627\u0631\u0632\u0627\u0646 \u200c\u062a\u0631 \u0627\u0632 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0633\u0646\u062a\u06cc \u0627\u0633\u062a \u0648 \u0633\u0647 \u0628\u0631\u0627\u0628\u0631 \u0644\u06cc\u062f (\u0633\u0631 \u0646\u062e) \u0628\u06cc\u0634\u062a\u0631 \u062a\u0648\u0644\u06cc\u062f \u0645\u06cc\u200c  \u06a9\u0646\u062f \u0686\u0648\u0646 \u0645\u0631\u062f\u0645 \u062e\u0648\u062f\u0634\u0627\u0646 \u0645\u062d\u062a\u0648\u0627\u06cc \u0634\u0645\u0627 \u0631\u0627 \u0628\u0647 \u0627\u0634\u062a\u0631\u0627\u06a9 \u0645\u06cc\u200c \u06af\u0630\u0627\u0631\u0646\u062f!<\/p>\n\n\n\n

 \u06f5. \u0628\u0647\u0628\u0648\u062f \u0646\u0631\u062e \u062a\u0628\u062f\u06cc\u0644<\/a><\/h6>\n\n\n\n

\u0628\u0631\u0646\u062f\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u0627\u0632 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc\u200c \u06a9\u0646\u0646\u062f\u060c\u062d\u062f\u0648\u062f  \u06f2\u06f0% \u0646\u0631\u062e \u062a\u0628\u062f\u06cc\u0644 \u0628\u0627\u0644\u0627\u062a\u0631\u06cc \u062f\u0627\u0631\u0646\u062f. \u062f\u0627\u0633\u062a\u0627\u0646 \u0627\u0639\u062a\u0645\u0627\u062f \u0645\u06cc\u200c \u0633\u0627\u0632\u062f \u0648 \u0627\u0639\u062a\u0645\u0627\u062f \u0628\u0647 \u0641\u0631\u0648\u0634 \u0645\u0646\u062c\u0631 \u0645\u06cc\u200c \u06af\u0631\u062f\u062f.<\/p>\n\n\n\n

 <\/h3>\n\n\n\n

 \u0627\u062c\u0632\u0627\u06cc \u06cc\u06a9 \u062f\u0627\u0633\u062a\u0627\u0646 \u062c\u0630\u0627\u0628 \u0628\u0631\u0627\u06cc \u0628\u0631\u0646\u062f<\/h3>\n\n\n\n

\u0647\u0631 \u062f\u0627\u0633\u062a\u0627\u0646 \u0645\u0648\u0641\u0642\u060c \u0686\u0647 \u06cc\u06a9 \u0641\u06cc\u0644\u0645 \u0647\u0627\u0644\u06cc\u0648\u0648\u062f\u06cc \u0628\u0627\u0634\u062f \u0686\u0647  \u06cc\u06a9 \u06a9\u0645\u067e\u06cc\u0646 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc\u060c \u0627\u0632 \u0633\u0627\u062e\u062a\u0627\u0631 \u0645\u0634\u062e\u0635\u06cc \u067e\u06cc\u0631\u0648\u06cc \u0645\u06cc\u200c \u06a9\u0646\u062f:<\/p>\n\n\n\n

 \u06f1. \u0642\u0647\u0631\u0645\u0627\u0646 (Hero)<\/h6>\n\n\n\n

\u06cc\u0627\u062f\u062a\u0627\u0646 \u0628\u0627\u0634\u062f \u06a9\u0647 \u0642\u0647\u0631\u0645\u0627\u0646 \u062f\u0627\u0633\u062a\u0627\u0646 \u0634\u0645\u0627 \u0645\u0634\u062a\u0631\u06cc \u200c\u062a\u0627\u0646 \u0627\u0633\u062a\u060c \u0646\u0647 \u0628\u0631\u0646\u062f \u0634\u0645\u0627 ! \u0634\u0645\u0627 \u0646\u0642\u0634 \u0631\u0627\u0647\u0646\u0645\u0627 (Mentor) \u06cc\u0627 \u0627\u0628\u0632\u0627\u0631 \u062c\u0627\u062f\u0648\u06cc\u06cc \u0631\u0627 \u062f\u0627\u0631\u06cc\u062f \u06a9\u0647 \u0628\u0647 \u0642\u0647\u0631\u0645\u0627\u0646 \u06a9\u0645\u06a9 \u0645\u06cc\u200c \u06a9\u0646\u06cc\u062f.<\/p>\n\n\n\n

\u062e\u06cc\u0644\u06cc \u0627\u0632 \u0628\u0631\u0646\u062f\u0647\u0627 \u062e\u0648\u062f\u0634\u0627\u0646 \u0631\u0627 \u0642\u0647\u0631\u0645\u0627\u0646 \u0642\u0631\u0627\u0631 \u0645\u06cc \u200c\u062f\u0647\u0646\u062f. \u0627\u06cc\u0646 \u06a9\u0627\u0631 \u0645\u062b\u0644 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u062f\u0631 \u0641\u06cc\u0644\u0645  Gladiator\u060c \u0634\u0645\u0634\u06cc\u0631 \u0642\u0647\u0631\u0645\u0627\u0646 \u0628\u0627\u0634\u062f\u060c \u0646\u0647 \u062e\u0648\u062f \u06af\u0644\u0627\u062f\u06cc\u0627\u062a\u0648\u0631!<\/p>\n\n\n\n

 \u06f2. \u0686\u0627\u0644\u0634 (Challenge)<\/h6>\n\n\n\n

\u0647\u0631 \u062f\u0627\u0633\u062a\u0627\u0646 \u062e\u0648\u0628\u06cc \u06cc\u06a9 \u0645\u0634\u06a9\u0644 \u06cc\u0627 \u0686\u0627\u0644\u0634\u06cc \u062f\u0627\u0631\u062f \u06a9\u0647 \u0642\u0647\u0631\u0645\u0627\u0646 \u0628\u0627\u06cc\u062f \u062d\u0644 \u06a9\u0646\u062f. \u0627\u06cc\u0646 \u0686\u0627\u0644\u0634 \u0647\u0645\u0627\u0646 \u0646\u06cc\u0627\u0632 \u0645\u0634\u062a\u0631\u06cc \u0634\u0645\u0627\u0633\u062a.<\/p>\n\n\n\n

 \u06f3. \u0631\u0627\u0647 \u200c\u062d\u0644  (Solution)<\/h6>\n\n\n\n

\u0627\u06cc\u0646\u062c\u0627\u0633\u062a \u06a9\u0647 \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u0648\u0627\u0631\u062f \u0645\u06cc\u200c\u0634\u0648\u062f. \u0646\u0647 \u0628\u0627 \u0628\u0644\u0646\u062f\u06af\u0648 \u0648 \u0641\u0631\u06cc\u0627\u062f\u060c \u0628\u0644\u06a9\u0647 \u0645\u062b\u0644 \u062f\u0648\u0633\u062a \u062e\u0648\u0628\u06cc \u06a9\u0647 \u062f\u0633\u062a \u06cc\u0627\u0631\u06cc \u062f\u0631\u0627\u0632 \u0645\u06cc\u200c \u06a9\u0646\u062f.<\/p>\n\n\n\n

 \u06f4. \u062f\u06af\u0631\u06af\u0648\u0646\u06cc  (Transformation)<\/h6>\n\n\n\n

\u067e\u0627\u06cc\u0627\u0646 \u062f\u0627\u0633\u062a\u0627\u0646 \u0628\u0627\u06cc\u062f \u0646\u0634\u0627\u0646 \u062f\u0647\u062f \u0632\u0646\u062f\u06af\u06cc \u0642\u0647\u0631\u0645\u0627\u0646 \u0686\u06af\u0648\u0646\u0647 \u0628\u0647\u062a\u0631 \u0634\u062f\u0647 \u0627\u0633\u062a. \u0627\u06cc\u0646 \u0627\u0631\u0632\u0634 \u0648\u0627\u0642\u0639\u06cc \u0645\u062d\u0635\u0648\u0644 \u06cc\u0627 \u062e\u062f\u0645\u062a \u0634\u0645\u0627\u0633\u062a.<\/p>\n\n\n\n

 \u0627\u0646\u0648\u0627\u0639 \u0631\u0648\u0627\u06cc\u062a \u0647\u0627\u06cc \u0645\u0646\u0627\u0633\u0628 \u06cc\u06a9 \u0628\u0631\u0646\u062f<\/h3>\n\n\n\n

 \u06f1. \u062f\u0627\u0633\u062a\u0627\u0646 \u067e\u06cc\u062f\u0627\u06cc\u0634  (Origin Story)<\/h6>\n\n\n\n

\u0686\u0631\u0627 \u0648 \u0686\u06af\u0648\u0646\u0647 \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u0645\u062a\u0648\u0644\u062f \u0634\u062f\u061f \u0686\u0647 \u0627\u0646\u06af\u06cc\u0632\u0647\u200c\u0627\u06cc \u067e\u0634\u062a \u0622\u0646 \u0628\u0648\u062f\u0647\u061f<\/p>\n\n\n\n

\u0645\u062b\u0627\u0644: \u0627\u0633\u062a\u06cc\u0648 \u062c\u0627\u0628\u0632 \u062f\u0631 \u06af\u0627\u0631\u0627\u0698 \u062e\u0627\u0646\u0647 \u0627\u067e\u0644 \u0631\u0627 \u062a\u0623\u0633\u06cc\u0633 \u06a9\u0631\u062f\u060c \u0641\u0642\u0637 \u0628\u0647 \u0627\u06cc\u0646 \u062f\u0644\u06cc\u0644 \u06a9\u0647 \u0645\u06cc \u200c\u062e\u0648\u0627\u0633\u062a \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u0631\u0627 \u0628\u0647 \u062f\u0633\u062a \u0647\u0645\u0647 \u0628\u0631\u0633\u0627\u0646\u062f.<\/p>\n\n\n\n

 \u06f2. \u062f\u0627\u0633\u062a\u0627\u0646 \u0627\u0631\u0632\u0634\u200c\u0647\u0627  (Values Story)<\/h6>\n\n\n\n

\u0686\u0647 \u0686\u06cc\u0632\u06cc \u0628\u0631\u0627\u06cc \u0634\u0645\u0627 \u0645\u0647\u0645 \u0627\u0633\u062a\u061f \u062f\u0631 \u0628\u0631\u0627\u0628\u0631 \u0686\u0647 \u0686\u06cc\u0632\u06cc \u0645\u06cc\u200c\u0627\u06cc\u0633\u062a\u06cc\u062f\u061f<\/p>\n\n\n\n

\u0645\u062b\u0627\u0644: \u0644\u0648\u0627\u0632\u0645 \u0648\u0631\u0632\u0634\u06cc \u067e\u064e\u062a\u0627\u06af\u0648\u0646\u06cc\u0627 \u0648 \u0645\u0648\u0636\u0639 \u06af\u06cc\u0631\u06cc \u0647\u0627\u06cc\u0634 \u067e\u06cc\u0627\u0645\u0648\u0646 \u0645\u062d\u06cc\u0637 \u0632\u06cc\u0633\u062a.<\/p>\n\n\n\n

 \u06f3. \u062f\u0627\u0633\u062a\u0627\u0646 \u0645\u0634\u062a\u0631\u06cc  (Customer Story)<\/h6>\n\n\n\n

\u0686\u06af\u0648\u0646\u0647 \u0645\u062d\u0635\u0648\u0644 \u06cc\u0627 \u062e\u062f\u0645\u062a \u0634\u0645\u0627 \u0632\u0646\u062f\u06af\u06cc \u0645\u0634\u062a\u0631\u06cc \u200c\u062a\u0627\u0646 \u0631\u0627 \u062a\u063a\u06cc\u06cc\u0631 \u062f\u0627\u062f\u0647 \u0627\u0633\u062a\u061f<\/p>\n\n\n\n

 \u06f4. \u062f\u0627\u0633\u062a\u0627\u0646 \u06a9\u0627\u0631\u06a9\u0646\u0627\u0646  (Employee Story)<\/h6>\n\n\n\n

\u06a9\u0633\u0627\u0646\u06cc \u06a9\u0647  \u062f\u0631 \u06a9\u0646\u0627 \u0628\u0631\u0646\u062f \u0634\u0645\u0627  \u0647\u0633\u062a\u0646\u062f \u060c \u0686\u0647 \u062f\u0627\u0633\u062a\u0627\u0646\u200c\u0647\u0627\u06cc\u06cc \u062f\u0627\u0631\u0646\u062f\u061f<\/p>\n\n\n\n

 \u06f5. \u062f\u0627\u0633\u062a\u0627\u0646 \u0686\u0627\u0644\u0634 \u0647\u0627  (Challenge Story)<\/h6>\n\n\n\n

\u0686\u0647 \u0645\u0648\u0627\u0646\u0639\u06cc \u0631\u0627 \u067e\u0634\u062a \u0633\u0631 \u06af\u0630\u0627\u0634\u062a\u0647 \u200c\u0627\u06cc\u062f\u061f \u0686\u06af\u0648\u0646\u0647 \u0627\u0632 \u0622\u0646\u200c\u0647\u0627 \u0639\u0628\u0648\u0631 \u06a9\u0631\u062f\u06cc\u062f\u061f<\/p>\n\n\n\n

 \u06f6. \u062f\u0627\u0633\u062a\u0627\u0646 \u0622\u06cc\u0646\u062f\u0647  (Vision Story)<\/h6>\n\n\n\n

\u062f\u0646\u06cc\u0627  \u0648 \u06cc\u0627 \u0645\u062d\u06cc\u0637 \u0627\u0637\u0631\u0627\u0641\u062a\u0627\u0646 \u0628\u0627 \u0648\u062c\u0648\u062f \u0628\u0631\u0646\u062f \u0634\u0645\u0627 \u0686\u06af\u0648\u0646\u0647 \u0628\u0647\u062a\u0631 \u062e\u0648\u0627\u0647\u062f \u0634\u062f\u061f<\/p>\n\n\n\n

 \u0686\u06af\u0648\u0646\u0647 \u0631\u0648\u0627\u06cc\u062a \u0628\u0631\u0646\u062f\u062a\u0627\u0646 \u0631\u0627 \u0628\u0633\u0627\u0632\u06cc\u062f\u061f<\/h3>\n\n\n\n

 \u06af\u0627\u0645 \u0627\u0648\u0644: \u0634\u0646\u0627\u062e\u062a \u0639\u0645\u06cc\u0642 \u0645\u062e\u0627\u0637\u0628<\/h6>\n\n\n\n

\u0642\u0628\u0644 \u0627\u0632 \u0627\u06cc\u0646\u06a9\u0647 \u0634\u0631\u0648\u0639 \u0628\u0647 \u0646\u0648\u0634\u062a\u0646 \u06a9\u0646\u06cc\u062f\u060c \u0628\u0627\u06cc\u062f \u0628\u062f\u0627\u0646\u06cc\u062f \u0628\u0631\u0627\u06cc \u0686\u0647 \u06a9\u0633\u06cc \u0645\u06cc \u200c\u0646\u0648\u06cc\u0633\u06cc\u062f. \u06cc\u06a9  \u067e\u0631\u0633\u0648\u0646\u0627\u06cc \u0645\u062e\u0627\u0637\u0628<\/a> \u062f\u0642\u06cc\u0642 \u0628\u0633\u0627\u0632\u06cc\u062f:<\/p>\n\n\n\n

   \u0686\u0647 \u0633\u0646\u06cc \u062f\u0627\u0631\u062f\u061f<\/p>\n\n\n\n

   \u0686\u0647 \u062f\u063a\u062f\u063a\u0647\u200c\u0647\u0627\u06cc\u06cc \u062f\u0627\u0631\u062f\u061f<\/p>\n\n\n\n

   \u0686\u0647 \u0631\u0624\u06cc\u0627\u0647\u0627\u06cc\u06cc \u062f\u0627\u0631\u062f\u061f<\/p>\n\n\n\n

   \u0631\u0648\u0632\u0634 \u0686\u06af\u0648\u0646\u0647 \u0645\u06cc \u200c\u06af\u0630\u0631\u062f\u061f<\/p>\n\n\n\n

   \u0627\u0632 \u0686\u0647 \u0686\u06cc\u0632\u0647\u0627\u06cc\u06cc \u0645\u06cc \u200c\u062a\u0631\u0633\u062f\u061f<\/p>\n\n\n\n

\u0646\u06a9\u062a\u06c0 \u0637\u0644\u0627\u06cc\u06cc: \u0645\u0635\u0627\u062d\u0628\u0647 \u0647\u0627\u06cc\u06cc  \u0628\u0627 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0648\u0627\u0642\u0639\u06cc \u062a\u0627\u0646 \u062a\u0631\u062a\u06cc\u0628 \u062f\u0647\u06cc\u062f. \u0622\u0646\u200c\u0647\u0627 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0645\u0646\u0628\u0639 \u0627\u0644\u0647\u0627\u0645 \u0628\u0631\u0627\u06cc \u062f\u0627\u0633\u062a\u0627\u0646\u200c \u0647\u0627\u06cc\u062a\u0627\u0646 \u0647\u0633\u062a\u0646\u062f.<\/p>\n\n\n\n

 \u06af\u0627\u0645 \u062f\u0648\u0645: \u06a9\u0634\u0641 \u0634\u062e\u0635\u06cc\u062a \u0628\u0631\u0646\u062f<\/h6>\n\n\n\n

\u0647\u0631 \u0628\u0631\u0646\u062f\u06cc \u06cc\u06a9 \u0634\u062e\u0635\u06cc\u062a \u0645\u0646\u062d\u0635\u0631 \u0628\u0647 \u200c\u0641\u0631\u062f \u062f\u0627\u0631\u062f. \u0627\u06cc\u0646 \u0634\u062e\u0635\u06cc\u062a \u0627\u0632 \u0686\u0647 \u0686\u06cc\u0632\u0647\u0627\u06cc\u06cc \u062a\u0634\u06a9\u06cc\u0644 \u0634\u062f\u0647 \u0627\u0633\u062a\u061f<\/p>\n\n\n\n

 \u0645\u0627\u0645\u0648\u0631\u06cc\u062a<\/strong> <\/strong> <\/strong>(Mission)<\/strong><\/p>\n\n\n\n

\u0686\u0631\u0627 \u0648\u062c\u0648\u062f \u062f\u0627\u0631\u06cc\u062f\u061f \u0642\u0631\u0627\u0631 \u0627\u0633\u062a \u0686\u0647 \u0645\u0634\u06a9\u0644\u06cc \u0631\u0627 \u062d\u0644 \u06a9\u0646\u06cc\u062f\u061f<\/p>\n\n\n\n

 <\/strong>\u0627\u0631\u0632\u0634\u200c\u0647\u0627<\/strong> (Values) <\/strong><\/p>\n\n\n\n

\u0628\u0647 \u0686\u0647 \u0686\u06cc\u0632\u0647\u0627\u06cc\u06cc \u0627\u0639\u062a\u0642\u0627\u062f \u062f\u0627\u0631\u06cc\u062f\u061f \u062e\u0637 \u0642\u0631\u0645\u0632\u0647\u0627\u06cc\u062a\u0627\u0646 \u06a9\u062c\u0627\u0633\u062a\u061f<\/p>\n\n\n\n

 <\/strong>\u0634\u062e\u0635\u06cc\u062a<\/strong> <\/strong> <\/strong>(Personality)<\/strong><\/p>\n\n\n\n

\u0627\u06af\u0631 \u0628\u0631\u0646\u062f\u062a\u0627\u0646 \u0627\u0646\u0633\u0627\u0646 \u0628\u0648\u062f\u060c \u0686\u0647 \u062e\u0635\u0648\u0635\u06cc\u0627\u062a\u06cc \u062f\u0627\u0634\u062a\u061f \u0634\u0648\u062e \u200c\u0637\u0628\u0639\u061f \u062c\u062f\u06cc\u061f \u062f\u0648\u0633\u062a\u0627\u0646\u0647\u061f \u062d\u0631\u0641\u0647\u200c\u0627\u06cc\u061f<\/p>\n\n\n\n

 \u0635\u062f\u0627<\/strong> <\/strong> <\/strong>(Voice)<\/strong><\/p>\n\n\n\n

\u0686\u06af\u0648\u0646\u0647 \u0635\u062d\u0628\u062a \u0645\u06cc\u200c\u06a9\u0646\u06cc\u062f\u061f \u0631\u0633\u0645\u06cc\u061f \u0635\u0645\u06cc\u0645\u06cc\u061f \u06a9\u0648\u062f\u06a9\u0627\u0646\u0647\u061f \u0639\u0644\u0645\u06cc\u061f<\/p>\n\n\n\n

 \u06af\u0627\u0645 \u0633\u0648\u0645: \u0627\u0646\u062a\u062e\u0627\u0628 \u0646\u0648\u0639 \u062f\u0627\u0633\u062a\u0627\u0646<\/h3>\n\n\n\n

\u0628\u0631 \u0627\u0633\u0627\u0633 \u0647\u062f\u0641\u200c \u062a\u0627\u0646\u060c \u06cc\u06a9\u06cc \u0627\u0632 \u06f6 \u0646\u0648\u0639 \u062f\u0627\u0633\u062a\u0627\u0646 \u06a9\u0647 \u0628\u0627\u0644\u0627\u062a\u0631 \u0645\u0639\u0631\u0641\u06cc \u06a9\u0631\u062f\u06cc\u0645 \u0631\u0627 \u0627\u0646\u062a\u062e\u0627\u0628 \u06a9\u0646\u06cc\u062f.<\/p>\n\n\n\n

\u062a\u0648\u0635\u06cc\u0647: \u0628\u0627 \u062f\u0627\u0633\u062a\u0627\u0646 origin \u0634\u0631\u0648\u0639 \u06a9\u0646\u06cc\u062f. \u0627\u06cc\u0646 \u0622\u0633\u0627\u0646 \u200c\u062a\u0631\u06cc\u0646 \u0648 \u0645\u0624\u062b\u0631\u062a\u0631\u06cc\u0646 \u0646\u0648\u0639 \u0628\u0631\u0627\u06cc \u0634\u0631\u0648\u0639 \u0627\u0633\u062a.<\/p>\n\n\n\n

 \u06af\u0627\u0645 \u0686\u0647\u0627\u0631\u0645: \u0633\u0627\u062e\u062a\u0627\u0631\u062f\u0647\u06cc \u062f\u0627\u0633\u062a\u0627\u0646<\/h6>\n\n\n\n

\u0627\u0632 \u0641\u0631\u0645\u0648\u0644 STORY \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f:<\/p>\n\n\n\n

: Setting \u0632\u0645\u06cc\u0646\u0647 \u0633\u0627\u0632\u06cc<\/p>\n\n\n\n

: Trouble: \u0645\u0634\u06a9\u0644 \u06cc\u0627 \u0686\u0627\u0644\u0634 <\/p>\n\n\n\n

: Order\u0646\u0638\u0645 \u062c\u062f\u06cc\u062f \u06cc\u0627 \u0631\u0627\u0647\u200c\u062d\u0644<\/p>\n\n\n\n

: Resolution \u062d\u0644 \u0645\u0634\u06a9\u0644<\/p>\n\n\n\n

 Yearning : \u062a\u063a\u06cc\u06cc\u0631 \u0648 \u0646\u062a\u06cc\u062c\u0647 \u0627\u06cc \u06a9\u0647 \u0628\u0647 \u0648\u062c\u0648\u062f \u0622\u0645\u062f<\/p>\n\n\n\n

<\/p>\n\n\n\n

 \u06af\u0627\u0645 \u067e\u0646\u062c\u0645: \u0646\u0648\u0634\u062a\u0646 \u0648 \u0628\u0627\u0632\u0628\u06cc\u0646\u06cc<\/h6>\n\n\n\n

\u0642\u0648\u0627\u0639\u062f \u0637\u0644\u0627\u06cc\u06cc \u0646\u06af\u0627\u0631\u0634:<\/p>\n\n\n\n

   \u0633\u0627\u062f\u0647 \u0628\u0646\u0648\u06cc\u0633\u06cc\u062f: \u0645\u062b\u0644 \u0627\u06cc\u0646\u06a9\u0647 \u0628\u0631\u0627\u06cc \u062f\u0648\u0633\u062a \u06f1\u06f2 \u0633\u0627\u0644\u0647 \u200c\u062a\u0627\u0646 \u0645\u06cc \u200c\u0646\u0648\u06cc\u0633\u06cc\u062f<\/p>\n\n\n\n

   \u0627\u062d\u0633\u0627\u0633\u0627\u062a \u0631\u0627 \u062f\u0631\u06af\u06cc\u0631 \u06a9\u0646\u06cc\u062f: \u062e\u0648\u0634\u062d\u0627\u0644\u06cc\u060c \u063a\u0645\u060c \u062a\u0639\u062c\u0628\u060c \u0627\u0645\u06cc\u062f<\/p>\n\n\n\n

   \u062c\u0632\u0626\u06cc\u0627\u062a \u062d\u0633\u06cc \u0627\u0636\u0627\u0641\u0647 \u06a9\u0646\u06cc\u062f: \u0635\u062f\u0627\u060c \u0628\u0648\u060c \u0631\u0646\u06af\u060c \u0644\u0645\u0633<\/p>\n\n\n\n

\u0627\u0632 \u0645\u062d\u0627\u0648\u0631\u0647 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0646\u06cc\u062f: \u0645\u0631\u062f\u0645 \u0648\u0627\u0642\u0639\u06cc \u0686\u06af\u0648\u0646\u0647 \u0635\u062d\u0628\u062a \u0645\u06cc\u200c\u06a9\u0646\u0646\u062f\u061f<\/p>\n\n\n\n

<\/p>\n\n\n\n

\u062d\u0641\u0638 \u0627\u0646\u0633\u062c\u0627\u0645 \u0631\u0648\u0627\u06cc\u06cc \u062f\u0631 \u0647\u0645\u06c0 \u067e\u0644\u062a\u0641\u0631\u0645\u200c\u0647\u0627<\/h6>\n\n\n\n

\u06cc\u06a9\u06cc \u0627\u0632 \u0628\u0632\u0631\u06af\u062a\u0631\u06cc\u0646 \u0627\u0634\u062a\u0628\u0627\u0647\u0627\u062a \u0628\u0631\u0646\u062f\u0647\u0627 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u062f\u0631 \u0647\u0631 \u067e\u0644\u062a\u0641\u0631\u0645 \u062f\u0627\u0633\u062a\u0627\u0646 \u0645\u062a\u0641\u0627\u0648\u062a\u06cc \u062a\u0639\u0631\u06cc\u0641 \u0645\u06cc \u200c\u06a9\u0646\u0646\u062f. \u0627\u06cc\u0646 \u06a9\u0627\u0631 \u0627\u0639\u062a\u0628\u0627\u0631 \u0628\u0631\u0646\u062f \u0631\u0627 \u0646\u0627\u0628\u0648\u062f \u0645\u06cc \u200c\u06a9\u0646\u062f.<\/p>\n\n\n\n

\u0642\u0627\u0639\u062f\u06c0 <\/strong>\u06f8\u06f0\/\u06f2\u06f0:<\/strong> \u06f8\u06f0\u066a \u062f\u0627\u0633\u062a\u0627\u0646 \u0634\u0645\u0627 \u0628\u0627\u06cc\u062f \u062f\u0631 \u0647\u0645\u0647 \u062c\u0627 \u06cc\u06a9\u0633\u0627\u0646 \u0628\u0627\u0634\u062f\u060c \u06f2\u06f0\u066a \u0645\u062a\u0646\u0627\u0633\u0628 \u0628\u0627 \u067e\u0644\u062a\u0641\u0631\u0645 \u062a\u0646\u0638\u06cc\u0645 \u0634\u0648\u062f.<\/p>\n\n\n\n

\u062f\u0631 \u0648\u0628\u200c \u0633\u0627\u06cc\u062a<\/strong>:<\/strong><\/p>\n\n\n\n

– \u0635\u0641\u062d\u06c0 About Us \u0642\u0648\u06cc \u200c\u062a\u0631\u06cc\u0646 \u062c\u0627\u06cc \u0631\u0648\u0627\u06cc\u062a \u062f\u0627\u0633\u062a\u0627\u0646<\/p>\n\n\n\n

– \u062a\u0635\u0627\u0648\u06cc\u0631 \u0648 \u0648\u06cc\u062f\u0626\u0648\u0647\u0627\u06cc \u067e\u0634\u062a \u200c\u0635\u062d\u0646\u0647 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0634\u0645\u0627<\/p>\n\n\n\n

– \u0627\u0638\u0647\u0627\u0631 \u0646\u0638\u0631\u0647\u0627\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 \u0628\u0627 \u0641\u0631\u0645\u062a \u062f\u0627\u0633\u062a\u0627\u0646\u06cc<\/p>\n\n\n\n

: <\/strong>\u062f\u0631 \u0631\u0633\u0627\u0646\u0647\u200c\u0647\u0627\u06cc \u0627\u062c\u062a\u0645\u0627\u0639\u06cc<\/strong><\/p>\n\n\n\n

: Instagram \u062a\u0635\u0627\u0648\u06cc\u0631 \u0648 \u0627\u0633\u062a\u0648\u0631\u06cc \u0647\u0627\u06cc \u0645\u0631\u062a\u0628\u0637 \u0628\u0627 \u0645\u062e\u0627\u0637\u0628  \u0639\u0627\u0645<\/p>\n\n\n\n

 LinkedIn : \u062f\u0627\u0633\u062a\u0627\u0646\u200c\u0647\u0627\u06cc \u062d\u0631\u0641\u0647 \u200c\u0627\u06cc \u0648 \u0641\u0646\u06cc \u062a\u0631<\/p>\n\n\n\n

YouTube: \u0648\u06cc\u062f\u0626\u0648\u0647\u0627\u06cc \u0645\u0633\u062a\u0646\u062f \u0648 \u067e\u0634\u062a \u0635\u062d\u0646\u0647 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631<\/p>\n\n\n\n

 <\/h3>\n\n\n\n

 \u0627\u0634\u062a\u0628\u0627\u0647\u0627\u062a \u0631\u0627\u06cc\u062c \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc<\/h3>\n\n\n\n

 \u06f1<\/strong>. <\/strong>\u062e\u0648\u062f\u0633\u062a\u0627\u06cc\u06cc \u0628\u06cc\u0634 \u0627\u0632 \u062d\u062f<\/strong><\/strong><\/p>\n\n\n\n

\u0627\u0634\u062a\u0628\u0627\u0647: “\u0645\u0627 \u0628\u0647\u062a\u0631\u06cc\u0646 \u0634\u0631\u06a9\u062a \u062f\u0646\u06cc\u0627 \u0647\u0633\u062a\u06cc\u0645!”<\/p>\n\n\n\n

\u062f\u0631\u0633\u062a: “\u0645\u0634\u062a\u0631\u06cc \u0645\u0627 \u06af\u0641\u062a \u0632\u0646\u062f\u06af\u06cc\u200c \u0627\u0634 \u0639\u0648\u0636 \u0634\u062f\u0647…”<\/p>\n\n\n\n

 \u06f2<\/strong>. <\/strong>\u062f\u0627\u0633\u062a\u0627\u0646\u200c\u0647\u0627\u06cc \u0633\u0627\u062e\u062a\u06af\u06cc<\/strong><\/strong><\/p>\n\n\n\n

\u0645\u0631\u062f\u0645 \u062f\u0631\u0648\u063a \u0631\u0627 \u062d\u0633 \u0645\u06cc\u200c \u06a9\u0646\u0646\u062f. \u0627\u06af\u0631 \u062f\u0627\u0633\u062a\u0627\u0646 \u0646\u062f\u0627\u0631\u06cc\u062f\u060c \u0627\u062a\u0641\u0627\u0642\u06cc \u0648\u0627\u0642\u0639\u06cc \u0631\u0642\u0645 \u0628\u0632\u0646\u06cc\u062f \u0648 \u062f\u0627\u0633\u062a\u0627\u0646\u06cc \u0635\u0627\u062f\u0642\u0627\u0646\u0647 \u0628\u0633\u0627\u0632\u06cc\u062f<\/p>\n\n\n\n

 \u06f3<\/strong>. <\/strong>\u067e\u06cc\u0686\u06cc\u062f\u06af\u06cc \u063a\u06cc\u0631\u0636\u0631\u0648\u0631\u06cc<\/strong><\/strong><\/p>\n\n\n\n

\u062f\u0627\u0633\u062a\u0627\u0646 \u062e\u0648\u0628 \u0633\u0627\u062f\u0647 \u0648 \u0642\u0627\u0628\u0644 \u0641\u0647\u0645 \u0627\u0633\u062a. \u0627\u06af\u0631 \u0646\u062a\u0648\u0627\u0646\u06cc\u062f \u0622\u0646 \u0631\u0627 \u062f\u0631 \u06f3\u06f0 \u062b\u0627\u0646\u06cc\u0647 \u062a\u0639\u0631\u06cc\u0641 \u06a9\u0646\u06cc\u062f\u060c \u067e\u06cc\u0686\u06cc\u062f\u0647 \u0627\u0633\u062a.<\/p>\n\n\n\n

 <\/strong>\u06f4<\/strong>. <\/strong>\u0641\u0631\u0627\u0645\u0648\u0634 \u06a9\u0631\u062f\u0646 <\/strong> call-to-action<\/strong><\/p>\n\n\n\n

\u062f\u0627\u0633\u062a\u0627\u0646 \u0628\u0627\u06cc\u062f \u0628\u0647 \u0627\u0642\u062f\u0627\u0645\u06cc \u062e\u0627\u0635 \u062e\u062a\u0645 \u0634\u0648\u062f. \u0645\u062e\u0627\u0637\u0628 \u0628\u0639\u062f \u0627\u0632 \u0634\u0646\u06cc\u062f\u0646 \u062f\u0627\u0633\u062a\u0627\u0646 \u0628\u0627\u06cc\u062f \u0628\u062f\u0627\u0646\u062f \u0686\u0647 \u06a9\u0627\u0631 \u06a9\u0646\u062f.<\/p>\n\n\n\n

 \u06f5<\/strong>. <\/strong>\u0639\u062f\u0645 \u062b\u0628\u0627\u062a \u062f\u0631 \u0631\u0648\u0627\u06cc\u062a<\/strong><\/strong><\/p>\n\n\n\n

\u06cc\u06a9 \u0631\u0648\u0632 \u0646\u06af\u0648\u06cc\u06cc\u062f “\u0645\u0627 \u0627\u0633\u062a\u0627\u0631\u062a\u0627\u067e\u06cc \u062c\u0648\u0627\u0646 \u0647\u0633\u062a\u06cc\u0645”\u060c \u0631\u0648\u0632 \u062f\u06cc\u06af\u0631 “\u0645\u0627 \u06f5\u06f0 \u0633\u0627\u0644 \u062a\u062c\u0631\u0628\u0647 \u062f\u0627\u0631\u06cc\u0645”!<\/p>\n\n\n\n

<\/p>\n\n\n\n

\u0648 \u062f\u0631\u0622\u062e\u0631<\/h6>\n\n\n\n

\u062f\u0631 \u062f\u0646\u06cc\u0627\u06cc \u067e\u0631\u0647\u06cc\u0627\u0647\u0648\u06cc \u0627\u0645\u0631\u0648\u0632\u060c \u0628\u0631\u0646\u062f\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u0641\u0642\u0637 \u0645\u062d\u0635\u0648\u0644 \u0645\u06cc \u200c\u0641\u0631\u0648\u0634\u0646\u062f\u060c \u0641\u0631\u0627\u0645\u0648\u0634 \u0645\u06cc\u200c\u0634\u0648\u0646\u062f\u061b \u0627\u0645\u0627 \u0628\u0631\u0646\u062f\u0647\u0627\u06cc\u06cc \u06a9\u0647 \u062f\u0627\u0633\u062a\u0627\u0646 \u0645\u06cc\u200c\u06af\u0648\u06cc\u0646\u062f\u060c \u062f\u0631 \u062f\u0644\u200c\u0647\u0627 \u062c\u0627\u0648\u062f\u0627\u0646\u0647 \u0645\u06cc \u200c\u0645\u0627\u0646\u0646\u062f.<\/p>\n\n\n\n

\u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0631\u0648\u0627\u06cc\u06cc \u0641\u0642\u0637 \u06cc\u06a9 \u062a\u06a9\u0646\u06cc\u06a9 \u0646\u06cc\u0633\u062a\u061b \u0641\u0644\u0633\u0641\u0647\u200c \u0627\u06cc \u0628\u0631\u0627\u06cc \u0627\u0631\u062a\u0628\u0627\u0637 \u0627\u0646\u0633\u0627\u0646\u06cc \u062f\u0631 \u0639\u0635\u0631 \u062f\u06cc\u062c\u06cc\u062a\u0627\u0644 \u0627\u0633\u062a. \u0639\u0635\u0631\u06cc \u06a9\u0647 \u062f\u0631 \u0622\u0646 \u0627\u0646\u0633\u0627\u0646\u200c\u0647\u0627 \u0628\u06cc\u0634 \u0627\u0632 \u0647\u0631 \u0632\u0645\u0627\u0646 \u062f\u06cc\u06af\u0631\u06cc \u062a\u0634\u0646\u06c0 \u0645\u0639\u0646\u0627\u060c \u0627\u0631\u062a\u0628\u0627\u0637 \u0648 \u062a\u0639\u0644\u0642 \u0647\u0633\u062a\u0646\u062f.<\/p>\n\n\n\n

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